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Privacy Policy

No Contact — effective 31 August 2026

The short version: there is no account in the app and no sign-up. Your journal, letters, moods, and streak live only on your phone. Coach chat is processed in the moment to generate a reply and is not stored on our servers. On this website, the only personal data we collect is the email address you choose to leave. Nothing you write is used for advertising, and nothing is ever sold.

No account

You never create an account in the app, and we never ask for your name, email address, or phone number there. Nothing in the app is linked to your identity, because the app does not know your identity.

What stays on your device

The personal content you create in the app is stored only in the app's private storage on your device (and your device backups, if you have those enabled):

None of this is transmitted to us. We cannot read it, and deleting the app deletes it.

Coach chat

When you message the AI coach, your message and a small anonymous profile (your goal, selected focus areas, and day count — as internal category ids, never your name) are sent over an encrypted connection to our server so the AI can generate a reply. Messages are processed transiently: they are used to produce the response and are not stored on the server, not logged, and not used to train any AI model. The same applies to text you paste into analysis features.

Purchases

Subscriptions are billed by Apple through your App Store account. We never see your payment details. To unlock your subscription across reinstalls, our subscription processor (RevenueCat) validates App Store receipts and stores purchase events under a randomly generated, app-scoped identifier — not your name or email.

Paywalls and offers

Our paywall provider (Superwall) decides which offer screen to show and records anonymous events about it: that a paywall was shown, tapped, or led to a purchase, along with device-level information such as language, region, app version, a random install-scoped identifier, your device's vendor identifier (IDFV), and the same anonymous onboarding categories described above. This is used to operate and improve the offers, not to identify you.

Usage analytics

To understand which features help, the app may record usage events — for example, that a breathing exercise was completed or a milestone was reached. These events are counts and category ids only. They never include journal text, chat text, or anything you type, and they are stored under anonymous identifiers only.

Ad measurement

If you arrived through an ad, we measure that the ad worked, in privacy-preserving ways:

What you write in the app is never used for advertising in any form.

Reminders

Daily reminders are local notifications scheduled on your device. They are optional, and their content is generated on-device.

This website

If you leave your email on the waitlist or take the quiz, we store: the email address you give us, your quiz answers (as fixed option ids — the quiz never stores free text), your country, and the campaign tag that brought you here. We use this to send you what you asked for — your read, your plan, and, if you asked for it, one message when the iPhone app is released. We will not send you marketing unless you explicitly opt in, and every marketing email includes an unsubscribe link (and a one-click unsubscribe your mail app can use directly). Our email is delivered by Resend, who process your address on our behalf solely to deliver these messages; the site itself runs on Cloudflare, where the records above are stored. If you use the Message Decoder on this site, the message you paste is sent over an encrypted connection to our server, used once to produce the reading, and not stored or logged; only the reading is kept, under a random id, for ninety days so its link works. If you ask for the Day Count, we store your address and the date you gave, and stop sending on their own after day 90.

If you buy the personal plan on this site, checkout is handled by Paddle, our merchant of record. Paddle collects your payment and billing details under its own privacy policy — we never see your card number. We store an order record (your email address, the plan reference, and payment status) so we can deliver what you bought and honor the refund guarantee.

Measurement on this website is consent-first. Until you make a choice on the cookie banner, Meta's pixel does not load at all, and Google's measurement tag runs only in Google's cookieless "consent denied" mode (Consent Mode) — it sets no cookies and stores no identifiers. If you accept, Meta's pixel loads and Google's tag is allowed to use cookies, so we can understand which ads and searches bring people here — under Meta's and Google's own privacy policies. If you decline, no cookies are ever set and Meta never loads. Your choice is stored on your device, and you can change your mind any time by clearing this site's data in your browser.

Separately from advertising, this site records its own error and speed measurements — a JavaScript error message, and how quickly the page loaded and responded, together with the page path. These carry no cookie and no identifier, they are not linked to you or to each other, and we use them only to find pages that are broken or slow.

Data retention and deletion

Your app content lives on your device, so deleting the app deletes it. Server-side, chat messages are not retained at all; anonymous purchase and usage events are retained by our processors (RevenueCat, Superwall) for as long as needed for subscription management and analytics. Because these records are not linked to your identity, they cannot be looked up by name or email. To have the email address and quiz answers you left on this website deleted, write to info@nocontact.uk and we will remove them.

Legal bases (EEA/UK)

Where GDPR applies: we process chat messages to provide the service you request (performance of contract), anonymous purchase and analytics events in our legitimate interest of operating and improving the app, the email address and quiz answers you leave on this website with your consent and to provide what you asked for, and ad-measurement data with your consent where consent is required.

Children

The app and this website are intended for adults: you must be 18 or over to leave your email address here or to buy anything from us. Neither is directed at children, we do not knowingly collect data from anyone under 18, and if you believe a child has given us an address, write to info@nocontact.uk and we will delete it.

Changes

If we change this policy, we will update this page and the date above. Meaningful changes will be reflected in the app before they take effect.

Contact

Questions about privacy: info@nocontact.uk